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Outlets at The Dells

Direct Tools Factory Outlet

Outlets at the Dells

Direct Tools Factory Outlet brings you the best brand name tools at huge savings, offering brands such as RYOBI, RIDGID, and Hoover. We offer factory blemished and factory reconditioned products backed by manufacturer warranties that other outlets can't match.

Auntie Anne's

Build-A-Bear Workshop®

It’s the most fun you’ll ever make! Choose from all kinds of furry friends, add lots of stuffing and make a wish on a heart. Personalize your furry friend by adding scents, sounds, outfits and accessories. Let your imagination soar and create your story at Build-A-Bear Workshop!



Make Your Party Plans Today

Choose your party package and let us make it a party to remember! At your Build-A-Party celebration, every Guest makes &amp; takes home a furry friend, a Party Leader guides the adventure (5 or more Guests), and you’ll enjoy party games &amp; fun-filled activities. Make your party plans at buildabear.com/party.

Build-A-Bear Workshop®

Carter’s is the best selling brand in young children’s apparel. Trusted by generations of families for quality and value, we provide a full range of cute baby and children’s clothing, gifts and accessories. Sizes preemie – 14.

Carter's Babies and Kids

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Claire’s is a global brand powerhouse for self-expression creating exclusive curated and fun looks for all ages. Every girl is special and powerful and our goal at Claire’s is to inspire and empower girls to express their own unique style through our wide range of jewelry, hair, cosmetics and fashion accessories. 

Claire’s is THE place to get pierced.  We’ve pierced over 100 million ears worldwide.  Our highly trained specialists will ensure that your piercing experience is truly exceptional.

Whether you are getting pierced or picking out the perfect accessories for a special celebration, Claire’s will make it special.  
Claire’s…We make memories.

Claire's

Cob Poppers makes over 20 different flavors of popcorn every day, just for you!  Stop in and pick up some today!

Cob Poppers

We carry unique merchandise for those who enjoy moonshine are those who want to try!  Also serving craft sodas and snacks.  Great gift ideas starting from $3-$30.  

Moonshine in huge variety of fun flavors:  Cinnamon.  Maple Bacon, Peanut Butter and Jelly, Blueberry Muffin and more!  Seasonal flavors too!

Variety of wine flavors from Wisconsin’s own Forgotten Fire Winery.



Moonshine Gift Sets available too.

Dells Moonshine Co

Drink Wisconsinbly celebrates and preserves our state's culture like no other. We know how to polka and how a true Brandy Old Fashioned should taste. We know that Friday nights are for fish frys and that the rest of the weekend is for tailgating. We swim in its lakes, drink in its taverns and dine in its supper clubs. We know Wisconsin, because we are Wisconsin.™

Drink Wisconsinbly

Five Below knows life is way better when you’re free to LET GO &amp; HAVE FUN in an amazing experience filled with unlimited possibilities priced so low, you can always say “YES” to the newest, coolest stuff!

Five Below

Pepper Palace is The Planet's #1 Hot Shop featuring Small 
Batch, Hand Crafted, All Natural &amp; Award Winning Hot Sauce, 
Salsa, BBQ Sauce, Wing Sauce, Seasonings, Rubs &amp; More. Try 
before you buy with our FREE TASTING BAR featuring hundreds 
of samples EVERYDAY.

Pepper Palace

Merch ranging from the current to the classics featuring anime, movies, super heroes, TV shows, video games, and more. We get new merchandise weekly including Funko Pops, Loungefly bags, tabletop and card gaming, action figures, Japanese/novelty candy and soda, wall decor, models, jewelry, keychains, plush, mugs, t-shirts, hats, and much more.&nbsp;One of our most popular areas in our store is a huge selection of well over a thousand Funko Pop figures. These include current, exclusives and vaulted figures.

PopCon Shop

Express Your Team Spirit



Rally House Outlets at the Dells caters to dedicated sports enthusiasts like you, offering an extensive range of products featuring your beloved teams. Whether you're searching for the perfect jersey, collectible, or any other fan gear, we've got you covered. Explore must-have options like Green Bay Packers Jerseys, Wisconsin Badgers T-shirts, Milwaukee Brewers Hats, Milwaukee Bucks Jerseys, and Minnesota Vikings Jerseys.



Stand Out with Local Apparel &amp; Gifts



Wisconsin is steeped in sports traditions and landmarks, and Rally House Outlets at the Dells proudly celebrates these with a curated collection of Local Wisconsin products.

Rally House

NOW OPEN Tech Repair and Accessories

Tech Repair & Accessories

Tickled Pink Makers Market is a curated boutique marketplace that brings together over 75 small businesses under one stylish roof. Our shelves are filled with heart, creativity, and some seriously fun finds. Every visit is designed to spark joy, inspire discovery, and create a truly memorable shopping experience – one that leaves you, well… tickled pink. STE: 581

Tickled Pink Makers Market

T.J. Maxx

TOYS R US

HOURS - Monday - Wednesday: 10am - 8pmThursday: 10am - 9pmFriday: 9am - 9pmSaturday: 9pm - 10pmSunday: 10am - 9pm Ulta Beauty is the largest beauty retailer that provides one-stop shopping for prestige, massage and salon products and salon services in the United States. Ulta Beauty provides affordable indulgence to its customers by combining unmatched product breadth, value and convenience with the distinctive environment and experience of a specialty retailer.&nbsp;Ulta Beauty offers a unique combination of over 20,000 prestige and mass beauty products across the categories of cosmetics, fragrance, haircare, skincare, bath and body products and salon styling tools. Ulta Beauty also offers a full-service salon and a wide range of salon haircare products in all of its stores.

ULTA Beauty

You want scrubs that meet your needs, but sometimes that feels impossible to find. Between finding the right fit for an affordable price, or the right look with soft fabric, we get it – it’s exhausting. You work hard enough at your job; you shouldn’t have to work hard to find scrubs you love.That’s why we’re here. We take the guesswork out of shopping for scrubs! We only carry the reputable, everyday brands you know and love, in all styles, colors, and sizes (including petite and tall!). Still feeling overwhelmed? No worries, we’re always here to help steer you in the right direction. We’ll help you find the fit you adore, the comfort you love, at the price you deserve!

Uniform Outlet

Unique Gifts & More

Direct Tools Factory Outlet brings you the best brand name tools at huge savings, offering brands such as RYOBI, RIDGID, and Hoover. We offer factory blemished and factory reconditioned products backed by manufacturer warranties that other outlets can't match.